Social Media Streaming
Social media streaming has made the leap from novelty to necessity. Channels like Twitter, Facebook, and Instagram are racing to add live video to their platforms and brands are adjusting their social strategies accordingly.
Social Media Streaming is Taking Off
Audiences demand live video, and it’s easy to see why. Live video adds a human touch to posts that text and images can’t compete with. According to survey, 80% of respondents would rather watch live video from a brand than read a blog, and 82% prefer live video from a brand to social posts.
Creating live video streaming events on social media platforms can hugely maximise audiences and interaction of events – when large numbers of people are sharing the same experience and have the ability to comment and interact it’s a far more sociable and enjoyable experience, and the tendency of users is to watch for longer.
By livestreaming with Webcasting, you’re creating eye-catching content that improves your positioning in both platforms’ algorithms. Social media streaming also gives you the opportunity to attract viewers and bring them back to your own website.
Webcasting has more advanced and diverse social media streaming solutions when compared to other webcasting agencies – making us exclusive in the industry for B2C video campaigns. No other webcasting company can combine broadcast-level production services, streaming delivery and premium encoding, with an in depth understanding of leading social platforms.
With Webcasting Streaming, you’ll have the power to expand your on-line community by creating exciting and engaging live and on-demand social experiences to reach more viewers.
Contact us today to take advantage of a leading trend in marketing and branding. You might be surprised at how easy and affordable it can be.